Category: Freelance

Updating the site
Freelance · Uncategorized · Work

Updating the site

fdigitalisLeave a comment

Been having a great (by that, I mean not great at all) time updating the website the past couple days. After years as a part-freelancer, part-worker-bee, my business management groove has gotten a little lax, and it’s time for me to get things, in the immortal words of Downton Abbey’s Mr. Carson, “up to standard.” I haven’t been practicing what I preach, it seems.

Starting with an updated WordPress site. I love WordPress; I’m no html expert, and it allows me to get my point across well, without a lot of code jockey-ing. But, I admit to one thing: talking about other people’s business and projects is fun, talking about and promoting myself is WORK.

It has been fun immersing myself in some of my recent projects and achievements, like the award-winning Partners magazine, and the beautiful, shiny-happy Diana Fruit website. I look forward to more great projects like this, and I hope yours is one of them.

Recent Work
Freelance · Work

Recent Work

fdigitalisLeave a comment

Here is a brief listing of recent projects and marketing experience, both as a staff member and as a contract worker. For more details and some galleries of recent work, be sure to check out the Portfolio section of my site.

eNewsletters

  • Heritage Grove Connect eNewsletter
    Produce and distribute monthly eNews using Mailchimp template. Write all copy, source photos and design newsletter with guidance from Heritage Grove marketing team. A few examples are shown here.

  • Econ eNews
    Wrote, edited and produced twice-yearly Econ eNews using Mailchimp template, and posted on department website. Audience consisted of donors, department supporters, alumni and current students.

Print Newsletters/Magazines

Websites

  • University of Oregon Department of Economics department website (Winter 2014)
    Wrote all copy and populated new WordPress template with photos, graphics, and news items. Collaborated with College of Education web programmers to convert old content to new template and customize certain plugins and shortcodes for Econ. Department needs.
  • Diana Fruit website (Summer 2014)
    Wrote all copy with direction from marketing agency handling the account.
  • JGC Wealth Advisors, LLC website (Spring 2014).
    Wrote copy for the updated and rebranded website with direction from agency handling the rebranding effort.
  • Transenergy Solutions website (Spring/Summer 2012)
  • Church Extension Plan website (Winter/Spring 2012)
    Wrote all copy with direction from marketing agency handling the account, paying strict attention to certain search engine keywords and maintaining a consistent reading difficulty range.
  • Reliant Federal Credit Union website copy. Worked under the direction of Avtec Media Group to provide product and service page copy.

 

Other

  • Marketing, branding and social media plans
  • Social media management using Hootsuite
  • Annual reports
  • Web banners
  • Email campaigns using Mailchimp, Constant Contact, and other popular tools
  • Direct mail campaigns
  • Press releases, public relations campaigns
  • Copy for print, radio, or television ads
  • Copyediting for magazine, print, and book projects